Home | Chen Hsin Yen

About Me

My name is Ariel Chen

Growing up in a family closely connected to brand and industry operations, I developed an early understanding that design is not merely about creation, but a system shaped by market dynamics, positioning, and strategy.
With a background in fashion design, I am particularly interested in how luxury brands translate perception, storytelling, and structure into long-term brand value.

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Alexa Young, CA

Education

2021 – 2022

Bachelor Program in Visual Arts
Department of Visual Arts, University of Taipei, Taipei, Taiwan

Completed foundational training in visual arts, strengthening visual literacy, aesthetic judgment, and conceptual thinking.

Studied visual arts with a focus on fundamental artistic training, visual composition, and conceptual exploration. Coursework emphasized drawing, color theory, art history, and mixed media practices, building a solid foundation in visual literacy and creative expression.

2022 – 2025

Bachelor of Fine Arts (BFA) in Fashion Design
Department of Fashion Design, Shih Chien University, Taipei, Taiwan

Trained in fashion design with a strong emphasis on concept development, garment construction, and creative execution. The curriculum integrates design thinking, textile experimentation, pattern making, and fashion illustration, while encouraging students to explore personal aesthetics alongside brand identity, market awareness, and consumer positioning.

Participated in studio-based projects, interdisciplinary collaborations, and a graduation collection that translated conceptual narratives into wearable forms. The program also incorporated brand development, fashion marketing, and procurement-related coursework, as well as industry-linked internship opportunities, fostering sensitivity to craftsmanship, visual storytelling, and the relationship between fashion, culture, branding, and contemporary markets.

Awards & International Recognition

Women@Dior & UNESCO Mentorship and Education Program (2023–2024)

Fashion Design Upcycling Program, Istituto Marangoni London

Undergraduate Thesis Award – Honorable Mention

Undergraduate Thesis Award – Excellence Award

Bachelor of Arts in Fashion Design, Shih Chien University

Graduate Fashion Show – Prêt-à-Porter Merit Award
Department of Fashion Design, Shih Chien University

Contact Us

Women@Dior & UNESCO Mentorship and Education Program

Mentorship & Education Program (One-Year Program)

Selected as a mentee for the Women@Dior & UNESCO Mentorship and Education Program, a one-year international initiative focused on women’s leadership, sustainability, and personal development.The program combined academic coursework led by professors from leading global institutions with mentorship from Dior professionals, covering themes such as autonomy, inclusion, creativity, and sustainability. Through lectures, discussions, and collaborative learning, participants developed critical perspectives on leadership, ethical business practices, and the role of creativity within contemporary industries.As part of the program, I engaged in the “Dream for Change” project, translating theoretical learning into a practical proposal aimed at empowering young girls through education. This experience strengthened my ability to connect social responsibility, strategic thinking, and long-term value creation within a global and luxury-industry context.

Selected for the Women@Dior × UNESCO one-year program, engaging in cross-cultural academic discussions on global issues and women empowerment.

One-on-one mentorship with Dior executives, focusing on global strategy, sustainability, and leadership within the luxury industry.

Industry visits and exhibitions offering insights into how luxury maisons integrate culture, storytelling, and business strategy.

Collaborated in an international team project addressing educational equity, translating academic learning into socially impactful proposals.

CHANEL

Marketing Assistant 2024

Served as a Marketing Assistant at CHANEL, supporting marketing and retail operations with a strong focus on brand consistency, internal communication, and store-level execution.

Responsibilities included assisting with new store preparation, internal staff training materials, and the translation and localization of headquarters communications to ensure alignment with global brand standards. I also supported the preparation of invitations, publications, and internal marketing documents, requiring high attention to detail and brand sensitivity.

Through close involvement in internal workflows and observation of in-store practices, I gained practical insight into how luxury brands transform global positioning into localized marketing execution, strengthening my understanding of brand discipline, operational structure, and luxury retail strategy.

On-site involvement in a CHANEL VIP Show, observing how luxury client experiences are shaped through space, timing, and service details.

Designed visual materials for CHANEL’s internal team-building event, translating brand language into cohesive visual narratives to support internal alignment.

Extended and adapted the team-building visual system to ensure consistency across different formats while maintaining CHANEL’s brand identity and tone.

Engaged in internal events and cross-department collaboration, gaining practical insight into CHANEL’s retail and marketing operations.

Workshop at Maragoni London

Sustainable Fashion

Attended an intensive fashion design workshop at Istituto Marangoni London, focused on sustainable fashion and constrained design practice.
Within a limited timeframe and strict material restrictions, I developed a wearable garment using only reclaimed clothing, without access to new fabrics or accessories. The project emphasized material logic, structural experimentation, and concept-driven design.
Beyond garment construction, the workshop required professional English presentations and critical discussions with fashion design instructors, simulating the rigor of an international fashion education environment.

Re-examining the environmental impact of garment production, from raw materials to disposal, as the starting point of this project.

Exploring new possibilities within strict constraints: two discarded garments, no newly purchased materials or accessories.

Developing form and proportion through draping and experimentation under material limitations.

Translating sustainability from an abstract concept into a wearable and structural design language.

The final garment balances wearability and narrative, addressing sustainability as a practical design solution.

Graduate Fashion Show Finalist

– Songshan Cultural and Creative Park

Selected as a finalist in the Graduate Fashion Show – Clothing Category at Songshan Cultural and Creative Park, one of the most competitive graduation showcases at Shih Chien University.
The selection process consisted of preliminary, semifinal, and final rounds, with more than 120 teams across both daywear and eveningwear divisions, and only around 30 finalists advancing to the final showcase.
Finalists were required to complete a full 7-look collection, demonstrating conceptual development, garment construction, craftsmanship, and cohesive visual presentation.
This experience strengthened my ability to develop and execute a complete fashion collection under intensive evaluation and professional exhibition standards.

Workshop at Maragoni London

Sustainable Fashion

Attended an intensive fashion design workshop at Istituto Marangoni London, focused on sustainable fashion and constrained design practice.
Within a limited timeframe and strict material restrictions, I developed a wearable garment using only reclaimed clothing, without access to new fabrics or accessories. The project emphasized material logic, structural experimentation, and concept-driven design.
Beyond garment construction, the workshop required professional English presentations and critical discussions with fashion design instructors, simulating the rigor of an international fashion education environment.

Workshop at Maragoni London

Sustainable Fashion

Workshop at Maragoni London

Sustainable Fashion

Selected as a finalist in the Graduate Fashion Show – Clothing Category at Songshan Cultural and Creative Park, one of the most competitive graduation showcases at Shih Chien University.
The selection process consisted of preliminary, semifinal, and final rounds, with more than 120 teams across both daywear and eveningwear divisions, and only around 30 finalists advancing to the final showcase.
Finalists were required to complete a full 7-look collection, demonstrating conceptual development, garment construction, craftsmanship, and cohesive visual presentation.
This experience strengthened my ability to develop and execute a complete fashion collection under intensive evaluation and professional exhibition standards.